Skip to content
daxue consulting 2024 logo
  • Industries
    • Automotive
    • Beauty
    • Children & Maternity
    • Consumer Electronics
    • E-commerce
    • Fashion & Luxury
    • Food & Beverage
    • Fitness & Wellness
    • Healthcare
    • Hospitality
    • M&A
    • New retail
    • Pharmaceuticals
    • Semiconductors
    • Social Media
    • Travel
    • Tech
  • Our services
    • Market Research
      • Alternative Data
      • Competitive Benchmarking
      • Desk Research
      • In-depth Interviews
      • Market Sizing
      • Tech Research
    • Customer Understanding
      • Consumer Research
      • Focus Groups
      • In Vivo Research
      • Tribes Identification
    • Branding
      • Brand Activation Toolkit
      • Brand Book
      • Co-branding Strategy
      • Brand Naming
      • Brand Positioning
      • Brand Equity
    • Strategy Consulting
      • China Market Entry Strategy
      • Business Intelligence
      • Business Plan
      • Marketing Strategy
      • Agile Strategy
      • Business Turnaround
    • Management Consulting
      • Lean Management
      • Media Consulting
      • Crisis Management
      • Daxue Medical
        • China Medical Market Research
        • China Medical Market Entry
        • China Medical Market Strategy Consulting
      • Employee Engagement Survey
      • Learning expedition in China
    • Our 7 Continents initiative
  • About
    • Our team
    • Join us
      • Candidate for a job in China
      • Candidate for internship in China
    • Our mission
    • Our values and identity
    • Press Enquiries
    • 7continents (出海 CN)
  • Our clients
    • Carambar Terry’s
    • Camus Cognac
    • Global Luxury House
    • Farfetch
    • L’Occitane
    • Clarins
    • Ubisoft
    • A global social media platform’s China export advertising expansion
    • A global tech company’s development of mobile payment in China
    • A world’s leading battery manufacturer setting its foot in China
    • Risk assessment for a transport operator in Greater China
    • Korea Government Agency
  • Market Insights
    • Chinese Market
      • China market reports
      • Podcasts
        • Daxue Talks
        • China Paradigms
      • China business e-books
    • Korean Market
    • Market Reports
    • Maps & Infographics
    • Webinar
  • Industries
    • Automotive
    • Beauty
    • Children & Maternity
    • Consumer Electronics
    • E-commerce
    • Fashion & Luxury
    • Food & Beverage
    • Fitness & Wellness
    • Healthcare
    • Hospitality
    • M&A
    • New retail
    • Pharmaceuticals
    • Semiconductors
    • Social Media
    • Travel
    • Tech
  • Our services
    • Market Research
      • Alternative Data
      • Competitive Benchmarking
      • Desk Research
      • In-depth Interviews
      • Market Sizing
      • Tech Research
    • Customer Understanding
      • Consumer Research
      • Focus Groups
      • In Vivo Research
      • Tribes Identification
    • Branding
      • Brand Activation Toolkit
      • Brand Book
      • Co-branding Strategy
      • Brand Naming
      • Brand Positioning
      • Brand Equity
    • Strategy Consulting
      • China Market Entry Strategy
      • Business Intelligence
      • Business Plan
      • Marketing Strategy
      • Agile Strategy
      • Business Turnaround
    • Management Consulting
      • Lean Management
      • Media Consulting
      • Crisis Management
      • Daxue Medical
        • China Medical Market Research
        • China Medical Market Entry
        • China Medical Market Strategy Consulting
      • Employee Engagement Survey
      • Learning expedition in China
    • Our 7 Continents initiative
  • About
    • Our team
    • Join us
      • Candidate for a job in China
      • Candidate for internship in China
    • Our mission
    • Our values and identity
    • Press Enquiries
    • 7continents (出海 CN)
  • Our clients
    • Carambar Terry’s
    • Camus Cognac
    • Global Luxury House
    • Farfetch
    • L’Occitane
    • Clarins
    • Ubisoft
    • A global social media platform’s China export advertising expansion
    • A global tech company’s development of mobile payment in China
    • A world’s leading battery manufacturer setting its foot in China
    • Risk assessment for a transport operator in Greater China
    • Korea Government Agency
  • Market Insights
    • Chinese Market
      • China market reports
      • Podcasts
        • Daxue Talks
        • China Paradigms
      • China business e-books
    • Korean Market
    • Market Reports
    • Maps & Infographics
    • Webinar
  • dx@daxueconsulting.com
  • +86 21 5386 0380
Linkedin Facebook Youtube Twitter Slideshare Weibo Weixin Instagram
  • English
    • English
    • Deutsch
    • 日本語
    • 한국어
    • Español
    • Italiano
    • Français
    • Русский
  • English
    • English
    • Deutsch
    • 日本語
    • 한국어
    • Español
    • Italiano
    • Français
    • Русский
daxue consulting 2024 logo
  • Industries
    • Automotive
    • Beauty
    • Children & Maternity
    • Consumer Electronics
    • E-commerce
    • Fashion & Luxury
    • Food & Beverage
    • Fitness & Wellness
    • Healthcare
    • Hospitality
    • M&A
    • New retail
    • Pharmaceuticals
    • Semiconductors
    • Social Media
    • Travel
    • Tech
  • Our services
    • Market Research
      • Alternative Data
      • Competitive Benchmarking
      • Desk Research
      • In-depth Interviews
      • Market Sizing
      • Tech Research
    • Customer Understanding
      • Consumer Research
      • Focus Groups
      • In Vivo Research
      • Tribes Identification
    • Branding
      • Brand Activation Toolkit
      • Brand Book
      • Co-branding Strategy
      • Brand Naming
      • Brand Positioning
      • Brand Equity
    • Strategy Consulting
      • China Market Entry Strategy
      • Business Intelligence
      • Business Plan
      • Marketing Strategy
      • Agile Strategy
      • Business Turnaround
    • Management Consulting
      • Lean Management
      • Media Consulting
      • Crisis Management
      • Daxue Medical
        • China Medical Market Research
        • China Medical Market Entry
        • China Medical Market Strategy Consulting
      • Employee Engagement Survey
      • Learning expedition in China
    • Our 7 Continents initiative
  • About
    • Our team
    • Join us
      • Candidate for a job in China
      • Candidate for internship in China
    • Our mission
    • Our values and identity
    • Press Enquiries
    • 7continents (出海 CN)
  • Our clients
    • Carambar Terry’s
    • Camus Cognac
    • Global Luxury House
    • Farfetch
    • L’Occitane
    • Clarins
    • Ubisoft
    • A global social media platform’s China export advertising expansion
    • A global tech company’s development of mobile payment in China
    • A world’s leading battery manufacturer setting its foot in China
    • Risk assessment for a transport operator in Greater China
    • Korea Government Agency
  • Market Insights
    • Chinese Market
      • China market reports
      • Podcasts
        • Daxue Talks
        • China Paradigms
      • China business e-books
    • Korean Market
    • Market Reports
    • Maps & Infographics
    • Webinar
  • Industries
    • Automotive
    • Beauty
    • Children & Maternity
    • Consumer Electronics
    • E-commerce
    • Fashion & Luxury
    • Food & Beverage
    • Fitness & Wellness
    • Healthcare
    • Hospitality
    • M&A
    • New retail
    • Pharmaceuticals
    • Semiconductors
    • Social Media
    • Travel
    • Tech
  • Our services
    • Market Research
      • Alternative Data
      • Competitive Benchmarking
      • Desk Research
      • In-depth Interviews
      • Market Sizing
      • Tech Research
    • Customer Understanding
      • Consumer Research
      • Focus Groups
      • In Vivo Research
      • Tribes Identification
    • Branding
      • Brand Activation Toolkit
      • Brand Book
      • Co-branding Strategy
      • Brand Naming
      • Brand Positioning
      • Brand Equity
    • Strategy Consulting
      • China Market Entry Strategy
      • Business Intelligence
      • Business Plan
      • Marketing Strategy
      • Agile Strategy
      • Business Turnaround
    • Management Consulting
      • Lean Management
      • Media Consulting
      • Crisis Management
      • Daxue Medical
        • China Medical Market Research
        • China Medical Market Entry
        • China Medical Market Strategy Consulting
      • Employee Engagement Survey
      • Learning expedition in China
    • Our 7 Continents initiative
  • About
    • Our team
    • Join us
      • Candidate for a job in China
      • Candidate for internship in China
    • Our mission
    • Our values and identity
    • Press Enquiries
    • 7continents (出海 CN)
  • Our clients
    • Carambar Terry’s
    • Camus Cognac
    • Global Luxury House
    • Farfetch
    • L’Occitane
    • Clarins
    • Ubisoft
    • A global social media platform’s China export advertising expansion
    • A global tech company’s development of mobile payment in China
    • A world’s leading battery manufacturer setting its foot in China
    • Risk assessment for a transport operator in Greater China
    • Korea Government Agency
  • Market Insights
    • Chinese Market
      • China market reports
      • Podcasts
        • Daxue Talks
        • China Paradigms
      • China business e-books
    • Korean Market
    • Market Reports
    • Maps & Infographics
    • Webinar
Contact us
Newsletter

China market insight

aldi in china new opening

Aldi in China: Riding the wave of consumption downgrade

July 21, 2025
READ MORE

Lego in China: Conquering the toy market one block at a time

July 18, 2025
READ MORE
online luxury china

How China’s luxury e-commerce market brings fresh, authentic shopping experiences

July 17, 2025
READ MORE

The luxury watch market in China: Status, sophistication and counterfeiting

July 16, 2025
READ MORE
Sephora China

Sephora in China: Losing ground in a new era of beauty

July 15, 2025
READ MORE
celebrity beauty in China

Celebrity beauty in China: Why it’s working for western brands and not for Chinese

July 14, 2025
READ MORE

Quiet luxury in China: a tale of classical aesthetics and enduring quality

July 11, 2025
READ MORE

POP MART in China: How it became a brand that pops to mind

July 10, 2025
READ MORE
618 2025 sales results

Overview of China’s 618 2025 results: the longest 618 ever

July 9, 2025
READ MORE
Consumer electronics market in China

How subsidies and AI are fueling China’s consumer electronics market in 2025

July 7, 2025
READ MORE
sportswear brands in China’s 618 shopping festival

Sportswear brands in China’s 618 shopping festival: How did they perform in 2025?

July 4, 2025
READ MORE
Alo Yoga in China

Alo Yoga in China: Can the brand turn trendy buzz into real market share?

July 2, 2025
READ MORE
« Previous Page1 Page2 Page3 … Page200 Next »

Contact info


  • +86 21 5386 0380

  • Business inquiry: dx@daxueconsulting.com

  • Press inquiry: press@daxueconsulting.com


  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室


  • Daxue Consulting Shanghai, Room 901, Pan Pacific Building, No. 1250 Beijing West Road, Jing'an District, Shanghai 上海市静安区北京西路1250号泛太平洋大厦901室
  • Daxue Consulting Hong Kong, 33 Hillier St, Sheung Wan, Hong-Kong 香港上环 33-35禧利街

New market insights

Aldi in China: Riding the wave of consumption downgrade

Lego in China: Conquering the toy market one block at a time

How China’s luxury e-commerce market brings fresh, authentic shopping experiences

The luxury watch market in China: Status, sophistication and counterfeiting

Sephora in China: Losing ground in a new era of beauty

Celebrity beauty in China: Why it’s working for western brands and not for Chinese

What do you have in mind for your expansion in China?

Get the latest China market insights

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newsletter will talk about the daily business cases of China, important local events and news.

Company

  • About
  • Consultants
  • Industries
  • Careers
  • Contact

Market insights

  • Blog
  • Market reports
  • E-book
  • Business podcasts
  • Newsletter

Daxue group

  • Daxens - sensory research
  • Doxaganda - branding in China
  • DaxLr - growth acceleration
  • Sinonym - chinese brand naming
  • China business podcast

© 2010 - 2025 Daxue Consulting